ROGERS, Ark. – United Federal Credit Union (United) has partnered with Pinnacle Sports Ventures (PSV) to provide PSV’s University of Arkansas student athletes with a holistic development program, including financial education, life after athletics, and meaningful community engagement.
“I’m proud to announce that United Federal Credit Union is the founding sponsor with Pinnacle Sports Ventures as we work together to support college-bound student-athletes beyond the field,” said Stephanie Riffle, Regional Vice President for United in Arkansas. “Being a founding sponsor means we’re not just supporting events; we’re helping build the foundation of something transformative for this community. As PSV’s University of Arkansas athletes embark on their careers, United will be here to support their financial journey with personalized guidance and tools to build strong financial habits.”
The financial education program courses for PSV’s athletes will be taught by a United representative from northwest Arkansas and will cover topics such as how to build credit, key financial literacy terms and decisions, and investing in their future.
“Financial literacy is a cornerstone of our mission, and we’re committed to helping these athletes, and all our members, make smart, confident decisions to meet their financial goals,” said Riffle. “Our partnership also includes a meaningful collaboration with the Northwest Arkansas Food Bank, because giving back is at the heart of everything we do.”
L to R: Chad Campbell and Wyvette Mayberry signing on August 29 Press Conference
At a press conference at United Federal Credit Union’s Promenade branch on August 29, PSV president/CEO Chad Campbell also announced the signing of Wyvette Mayberry of the Women’s Basketball team. She is the daughter of Razorback legend and former NBA player Lee Mayberry and his wife, Marla, and transferred to the University of Arkansas from Kansas in April.
In July, PSV made its first official signing with Romani Thurman, daughter of Razorback basketball legend Scotty Thurman and current standout on the Arkansas volleyball team.
Campbell said his vision for establishing PSV is to support the whole person, and the partnership with United speaks to the heart of his mission.
"We know how important learning from experts can be for our athletes, especially when it comes to finances,” Campbell continued. “Thanks to United, we will be better able to prepare the athletes for life after athletics with valuable knowledge on how to handle money, and what it means to be active in the community.”
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About United
United Federal Credit Union has served its Members since 1949 by helping them to build a sound financial future. United consists of more than 194,000 Member/owners worldwide and manages assets in excess of $4.0 billion. Its corporate office and main branch are in St. Joseph, Mich., with additional branches in Arkansas, Indiana, Michigan, Nevada, North Carolina, Ohio and Pennsylvania.